Creator Economy Insider

Hey Creator, 2026 is a new year, but not it will feel the same as 2025 if you don't embrace a new reality. Content Formats Matter. You may have a preference, but the platforms don't care. You may feel like you're focusing on what matters to you most, but its cutting your opportunities by 66%. The harsh truth about the current state of YouTube is that 30% of daily active viewers according to YouTube CEO Neal Mohan, are watching Live Streams, and YouTube Shorts is getting 200B Views Per Day....

Hey Creator, One of the hardest things to deal with is working up the courage to be on camera. The only thing that feels harder, is usually pushing publish. Those who aren’t content creators themselves can’t appreciate this and will dismiss content creation as the “easiest job in the world” or not has hard as a regular job. Everything is hard in its own way and it’s okay to acknowledge that. I’ll be honest, if I made the same amount of money from content creation as one of my first jobs,...

Hey Creator, This may feel cliche, but consistency is still the most reliable metric for success. More than luck, more than passion, more than anything else. I’ve worked with over 700+ creators over the last few years, and have seen more data than most people can imagine. The algorithm always promotes to you the 0.0001% of outliers who go all-in on “quality over quantity”, but for all intents and purposes that is “rich people doing rich people things”, because they can. If you’re 23 years old...

Hey Creator, Content can feel like chaos sometimes, and be confusing and consuming. Every where we look we’re told to “follow are passion”, but most of us have no idea what that even means, or if that will lead to making anything worth watching. I’ve often found that “passion” is overrated when it comes to creators who aren’t teenagers or in their early 20s. It’s important to be passionate to some level about the things you spend time on so you don’t burnout. But the idea that it’s the most...

Hey Creator As someone who works with content creators every single day, I know that many of you reading this feel overwhelmed and anxious about your future. Most people treat content creation as a hobby but if you’re reading this, you’re more than likely the type that wants to treat it as a career and a business and that makes every decision much scarier than it would be if you were purely doing this for fun. Just keeping up with the changes of algorithms and platform policies on top of...

sponsored by 1of10.com Hey Creators, Sometimes you can feel discouraged. We've all been there, and when you hear a lot of what is going on, whether it's disappointing news about your favorite creator, massive platform changes, or even just having content under perform, you can get overwhelmed and struggle to want to make content. But today I want to focus this issue of the newsletter on why the future looks bright and how you can make sure that you're authentically delivering for your...

Hey Creators, YouTube has a NEW Monetization Update going into effect May 12, 2025, and it will effect EVERY monetized YouTuber. So we will be covering what creator NEED to know about it. But if you wan to get the most out of Adsense here are the most profitable High RPM niches on YouTube right now. Speaking of Monetization, you should never fully rely on Adsense alone when it comes to earning with your content. Brand Deals are on the best ways to make more money as a content creator and we...

Hey Creators, It looks like TikTok's days are numbered and the clock is ticking down without a solution for the viral short-form platform. Today we will be discussing why Creators NEED to be platform agnostic to survive and thrive going forward. And how you can build your audience on any platform starting from 0. If you specifically want to STAND OUT on YouTube this year and stop struggling to grow, you need to watch my recent video on this. My BEST FREE WORKSHOPS on Becoming a Full-time...

Hello Creators, What if I told you that views are not driven by how good the actual content is? Today we are going to explore EXACTLY what is holding great content back from the views it deserves and how you can finally fix that! We will also be addressing an elephant in the room called "Creator Education" and how you can tell who is legitimate and what advice to follow. If you're wondering if it's too late for you to grow a successful YouTube channel, you need to watch my recent video on...